The 10th anniversary of the network’s Super Bowl counter-programming cuteness-overload will feature guest appearances by two YouTube sensations — classic Internet fave Keyboard Cat and youthful millennial sensation Lil Bub. Puppy Bowl X is also introducing its first-ever fantasy draft, MVP interactive voting, and plans to display viewer fan photos via Instagram during the show.

Puppy Bowl books TWO internet cats for halftime show, pushes internet to the very brink

Posted on 1/2/2014



I have no idea if this is satire but I want to believe it's true:

Keyboard Cat will perform — appropriately enough — Bruno Mars’ “Locked Out of Heaven.” (He even wears a Mars-ian hat.) During the feline’s performance, 30 kittens will perform a domino topple and one little daredevil will make a grand entrance by parachuting onto the field.

The Puppy Bowl has also drafted cheerleader penguins for the sidelines (the event has previously showcased chicken cheerleaders and bunny cheerleaders). And then there’s Lil Bub. The adorable “perma-kitten” dwarf will likely add some saucy Miley Cyrus-style tongue flashing to the event. (No Lil Bub twerking is planned, however — we actually asked.) We’re told Lil Bub will “check in throughout the game from her Chicago studio, as furry first responders representing police dogs across the New York region take to the field for the National Anthem.”

Now I realize this whole post is starting to sound made-up. It sort of reads like some blog post hallucination spurred by a marathon of binging on catnip and reading Reddit Aww over the holiday, but this is the real plan — Animal Planet is simply embracing viral-video favorites and ratcheting up the sports-spoof silliness to a new level this year.


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